/* Unpublished direction: original Rogue type and the supplied brick-wall artwork. */
html[data-design="editorial"] {
  --display: "Manrope", Arial, sans-serif;
  --ink: #111216;
  --pad: clamp(1.5rem, 6vw, 7rem);
}
html[data-design="editorial"] body {
  font-family: "DM Sans", Arial, sans-serif;
  font-size: 1.125rem;
  letter-spacing: normal;
}
html[data-design="editorial"] body * {
  animation: none !important;
}
html[data-design="editorial"] :is(h1,h2,h3) {
  font-family: var(--display);
  font-weight: 800 !important;
  letter-spacing: -.035em;
}
/* Keep ordinary emphasis still, but allow the contact headline's scroll motion. */
html[data-design="editorial"] :is(em:not([data-contact-scroll]), .senior-letter) {
  font-style: normal;
  transform: none !important;
}
html[data-design="editorial"] .scroll-progress { display: none; }
html[data-design="editorial"] .reveal { opacity: 1; transform: none; }
html[data-design="editorial"] .nav .site-links > a {
  font-family: var(--display);
  font-weight: 600 !important;
  letter-spacing: normal;
}
html[data-design="editorial"] .nav .site-links > a:not(.pill) {
  font-size: 1.1875rem;
  line-height: 1.1;
}
html[data-design="editorial"] .nav .site-links > .nav-contact {
  font-size: 1.0625rem;
}

/* Scale the artwork to the full page width, preserving its original proportions. */
html[data-design="editorial"] .home-page .hero:has(.image-opening) { padding-top: 0; }
html[data-design="editorial"] .home-page .agency-masthead.image-opening {
  --opening-height: max(30rem, 100dvh, 56.25vw);
  display: block;
  position: relative;
  isolation: isolate;
  height: 100vh;
  height: var(--opening-height);
  min-height: 30rem;
  margin: 0 calc(-1 * var(--pad));
  padding: 0;
  overflow: clip;
  background: #07080c;
  text-transform: none;
}
html[data-design="editorial"] .image-opening .opening-artwork {
  display: block;
  position: absolute;
  top: 50%;
  left: 0;
  right: 0;
  z-index: -1;
  width: 100%;
  height: auto;
  transform: translateY(-50%);
}
/* The first scroll reveals the positioning in its own uncluttered panel. */
html[data-design="editorial"] .positioning-panel {
  display: grid;
  place-items: center;
  min-height: 90svh;
  margin: 0 calc(-1 * var(--pad));
  padding: clamp(8rem, 14vw, 15rem) var(--pad);
  background: #fff;
  color: #111216;
  text-align: center;
  text-wrap: balance;
}
html[data-design="editorial"] .positioning-panel-copy {
  width: 100%;
  max-width: 72rem;
  opacity: 1;
  transform: none;
  transition: opacity .75s ease, transform .75s cubic-bezier(.2, .7, .2, 1);
}
html[data-design="editorial"] .positioning-panel-copy[data-reveal="pending"] {
  opacity: 0;
  transform: translateY(1.25rem);
}
html[data-design="editorial"] .positioning-panel .opening-positioning {
  max-width: 40ch;
  margin: 0 auto;
  font: 500 clamp(1.25rem, 2vw, 1.75rem)/1.5 var(--display);
  letter-spacing: -.015em;
}
html[data-design="editorial"] .positioning-panel .opening-descriptor {
  max-width: 26ch;
  margin: clamp(1.5rem, 3vw, 2.5rem) auto 0;
  color: var(--rogue-pink, #ff246a);
  font: 800 clamp(2.5rem, 5.4vw, 5.75rem)/1.12 var(--display);
  letter-spacing: -.04em;
}
/* A flat pink underline draws once, and follows wrapped lines on mobile. */
html[data-design="editorial"] .positioning-panel .challenge-emphasis {
  padding-bottom: .07em;
  background-image: linear-gradient(currentColor, currentColor);
  background-repeat: no-repeat;
  background-position: left bottom;
  background-size: 100% .045em;
  -webkit-box-decoration-break: clone;
  box-decoration-break: clone;
  transition: background-size 1s cubic-bezier(.2, .7, .2, 1) .35s;
}
html[data-design="editorial"] .positioning-panel-copy[data-reveal="pending"] .challenge-emphasis {
  background-size: 0% .045em;
}

/* A two-column introduction replaces the second film, without new decoration. */
html[data-design="editorial"] .home-page .hero-grid.home-introduction {
  grid-template-columns: minmax(0, 1fr) minmax(0, .9fr);
  align-items: start;
  gap: clamp(3rem, 8vw, 9rem);
  max-width: 100rem;
  padding-block: clamp(7rem, 13vw, 14rem);
}
html[data-design="editorial"] .home-page .home-introduction h1.hero-proposition {
  font-size: clamp(3rem, 5.4vw, 6.25rem);
  line-height: 1.08 !important;
  letter-spacing: -.045em !important;
}
html[data-design="editorial"] .home-introduction .intro-layout { display: block; min-width: 0; }
html[data-design="editorial"] .home-page .home-introduction .intro-copy { max-width: 36rem; gap: 2rem; }
html[data-design="editorial"] .home-page .home-introduction .intro-copy > .hero-belief {
  font: 700 clamp(1.5rem, 2.1vw, 2.25rem)/1.3 var(--display);
  letter-spacing: -.025em;
}
html[data-design="editorial"] .home-introduction .intro-body {
  font-size: clamp(1.1875rem, 1.5vw, 1.375rem);
  line-height: 1.65;
  color: #d5d5dc;
}
html[data-design="editorial"] .home-page .home-introduction .intro-copy > .agency-now {
  font: 600 1.375rem/1.5 var(--display);
  letter-spacing: normal;
}
html[data-design="editorial"] .home-introduction .intro-actions { gap: 1.5rem; }

/* Consistent, quiet rhythm in the remaining content. */
html[data-design="editorial"] .home-page { --section-space: clamp(7rem, 11vw, 12rem); }
html[data-design="editorial"] .home-page .what-copy h2 { font-size: clamp(4rem, 9vw, 10rem); letter-spacing: -.05em; }
html[data-design="editorial"] .home-page .what-story h3 { font-size: clamp(2rem, 3vw, 3.25rem); }
html[data-design="editorial"] .home-page .what-story p { font-size: 1.25rem; line-height: 1.65; }
html[data-design="editorial"] .experience-number { font-weight: 800; letter-spacing: -.09em; }
html[data-design="editorial"] .experience-number > .experience-eight { animation: eight-nudge 7s ease-in-out infinite !important; }
html[data-design="editorial"] .experience-number > .experience-zero { animation: zero-response 7s ease-in-out infinite !important; }
html[data-design="editorial"] .experience-layout { padding-top: 0; }
html[data-design="editorial"] .experience-story h2 { font-size: clamp(2rem, 3.5vw, 4rem); line-height: 1.2; }
html[data-design="editorial"] .experience-story > p { font-size: 1.25rem; }
html[data-design="editorial"] .approach { background: #fff; color: var(--ink); }
html[data-design="editorial"] .approach-intro h2 { font-size: clamp(3rem, 6vw, 6rem); line-height: 1.05; }
html[data-design="editorial"] .approach-row { background: transparent; border-top: 1px solid #11121640; }
html[data-design="editorial"] .approach-row summary { background: transparent; color: var(--ink); }
html[data-design="editorial"] .approach-row summary::after { display: none; }
html[data-design="editorial"] .approach-row h3 { font-size: clamp(2.5rem, 5vw, 5rem); transform: none !important; }
html[data-design="editorial"] .approach-detail p { font-size: 1.1875rem; }
html[data-design="editorial"] .proof { background: #162b80; color: #fff; }
html[data-design="editorial"] .dma-number { font-weight: 800; }
html[data-design="editorial"] .dma-copy h2 { font-size: clamp(2.5rem, 4vw, 4.5rem); line-height: 1.1; }
html[data-design="editorial"] .dma-copy > p { font-size: 1.25rem; }
html[data-design="editorial"] .dma-copy > .dma-context { font-size: 1rem; }
html[data-design="editorial"] .dma-copy > .creative-belief { font-size: 1.375rem; font-weight: 400; }
html[data-design="editorial"] .partnership-title { font-size: clamp(2.75rem, 5.5vw, 6rem); max-width: 18ch; }
html[data-design="editorial"] .lean-intro > p { font-size: 1.25rem; line-height: 1.65; max-width: 42ch; }
html[data-design="editorial"] .partnership-manifesto { grid-template-columns: 1fr 1fr; gap: 4rem; }
html[data-design="editorial"] .partnership-manifesto .partnership-line { padding: 2rem 0 0; background: none; border-color: #ffffff40; }
html[data-design="editorial"] .partnership-line::before { display: none; }
html[data-design="editorial"] .working-play .partnership-line h3 { min-height: 0; }
html[data-design="editorial"] .partnership-line h3 em { font-size: clamp(2rem, 3vw, 3rem); font-weight: 800; }
html[data-design="editorial"] .partnership-line > p { font-size: 1.1875rem; line-height: 1.65; }
html[data-design="editorial"] .rulebook-invite { margin-top: 5rem; padding-top: 3rem; }
html[data-design="editorial"] .rulebook-invite strong { font-weight: 800; }
html[data-design="editorial"] .rulebook-object { display: none; }
html[data-design="editorial"] .rulebook-invite-link { flex: 0 0 auto; padding: 0; }
html[data-design="editorial"] .manifesto { background: #0c1231; align-items: center; }
html[data-design="editorial"] .manifesto-copy h2 { font-size: clamp(3rem, 6.4vw, 7rem); line-height: 1.2; }
html[data-design="editorial"] .manifesto-last { background: transparent; color: #ff246a; padding: 0; }
html[data-design="editorial"] .question-art { scale: .8; }
html[data-design="editorial"] .contact { background: #fff; color: var(--ink); }
html[data-design="editorial"] .contact h2 { font-size: clamp(3.25rem, 7.5vw, 8rem); line-height: 1.1; }
html[data-design="editorial"] .contact-circle { width: auto; height: auto; aspect-ratio: auto; padding: .85rem 1.8rem; border: 1px solid currentColor; border-radius: 0; font-size: 1.25rem; }
html[data-design="editorial"] .contact-circle b { display: none; }
html[data-design="editorial"] .email { font-size: clamp(1.25rem, 2.4vw, 2.5rem); }
html[data-design="editorial"] .work-hero h2 { line-height: 1.2; letter-spacing: -.025em; }
html[data-design="editorial"] .rb-cover strong { font-weight: 800; }
html[data-design="editorial"] .rb-book { transform: none; }
html[data-design="editorial"] .rb-rule h2 { letter-spacing: -.02em; line-height: 1.25; }
html[data-design="editorial"] .flow-choice { font-family: var(--display); font-weight: 700; letter-spacing: normal; }

@media (max-width: 980px) {
  html[data-design="editorial"] .home-page .hero-grid.home-introduction { grid-template-columns: 1fr; gap: 3.5rem; }
  html[data-design="editorial"] .home-page .home-introduction .intro-copy { max-width: 42rem; }
}
@media (max-width: 760px) {
  html[data-design="editorial"] .home-page { --section-space: 6rem; }
  html[data-design="editorial"] .home-page .agency-masthead.image-opening { --opening-height: max(24rem, 100dvh, 56.25vw); min-height: 24rem; }
  html[data-design="editorial"] .positioning-panel { min-height: 85svh; padding-block: 7rem; }
  html[data-design="editorial"] .positioning-panel .opening-positioning { max-width: 32ch; font-size: clamp(1.125rem, 4.8vw, 1.375rem); }
  html[data-design="editorial"] .positioning-panel .opening-descriptor { max-width: 22ch; font-size: clamp(2rem, 8.5vw, 3.75rem); }
  html[data-design="editorial"] .home-page .hero-grid.home-introduction { padding-block: 6rem; gap: 3rem; }
  html[data-design="editorial"] .home-page .home-introduction h1.hero-proposition { font-size: clamp(2.25rem, 10.5vw, 4.5rem); }
  html[data-design="editorial"] .partnership-manifesto { grid-template-columns: 1fr; gap: 2.5rem; }
  html[data-design="editorial"] .manifesto { grid-template-columns: 1fr; gap: 4rem; }
  html[data-design="editorial"] .manifesto-copy h2 { font-size: clamp(2.75rem, 11vw, 5rem); }
  html[data-design="editorial"] .question-art { max-width: 18rem; width: 65%; margin-inline: auto; }
  html[data-design="editorial"] .rulebook-invite-link { width: auto; }
  html[data-design="editorial"] .nav.menu-open .site-links > a:not(.pill) { font-size: 1.75rem; }
}
/* Centre the painted word, not the taller source image, in the mobile viewport. */
@media (max-width: 760px) and (orientation: portrait) {
  html[data-design="editorial"] .home-page .agency-masthead.image-opening {
    --opening-height: 100dvh;
    min-height: 0;
  }
  html[data-design="editorial"] .image-opening .opening-artwork {
    /* The word's centre is 889px down the 1846px portrait. Cap zoom to protect R/E. */
    width: 100vw;
    width: clamp(100vw, calc(100dvh * 852 / 1778), 108vw);
    max-width: none;
    left: 50%;
    right: auto;
    transform: translate(-50%, -48.1582%);
  }
}
@media (prefers-reduced-motion: reduce) {
  html[data-design="editorial"] .positioning-panel-copy,
  html[data-design="editorial"] .positioning-panel-copy[data-reveal="pending"] { opacity: 1; transform: none; transition: none; }
  html[data-design="editorial"] .positioning-panel .challenge-emphasis,
  html[data-design="editorial"] .positioning-panel-copy[data-reveal="pending"] .challenge-emphasis { background-size: 100% .045em; transition: none; }
  html[data-design="editorial"] .experience-number > :is(.experience-eight, .experience-zero) { animation: none !important; transform: none; }
}